TAG ARCHIVES

Tag Archives: e-books

The Content Trap: It’s All About Context

The Wall Street Journal: “To be sure, content is important. But what matters more is the connection between that content and the rest of the master plan … Information wants to be shared: Indeed, it is hard to find an area of news or entertainment where the real consumer value arises independent of a social […] [...]

By Tim Manners/Brand X Journal | Oct 28th, 2016 | ,

Read more >