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Monthly Archives: August 2016

Dataism: The Next Religion?

  Financial Times: “Just as divine authority was legitimised by religious mythologies, and human authority was legitimised by humanist ideologies, so high-tech gurus and Silicon Valley prophets are creating a new universal narrative that legitimises the authority of algorithms and Big Data. This novel creed may be called “Dataism”. In its extreme form, proponents of […]

By Tim Manners/Brand X Ventures | Aug 30th, 2016 | , , ,

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Services: The Killer App of Smart ‘Things’

Christopher Mims: “The killer app of the Internet of Things isn’t a thing at all—it is services … When internet-connected devices are considered a service, consumers don’t have to worry about integrating gadgets. Focusing on services also helps vendors clarify their offerings … In the case of Brita, the service is filtered water. For alarm […]

By Tim Manners/Brand X Ventures | Aug 23rd, 2016 | ,

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The ‘Give’ Registry Embraces Survivors

Slate: “The Give Registry is a brilliant new gift registry and ad campaign from Australian department store chain Myer and agency Clemenger BBDO Melbourne that uses the model of a wedding gift registry to provide linens, cookware, dishes, and other household basics to domestic violence survivors.”   The post The ‘Give’ Registry Embraces Survivors appeared […]

By Tim Manners/Brand X Ventures | Aug 17th, 2016 | , , ,

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Disney Technology Tracks Guest Footprints

Orlando Sentinel: “The U.S. Patent and Trademark Office has issued Walt Disney Co. a patent for a new type of technology: A system that can track theme-park guests through their feet. The company says that there are no immediate plans to use such a system. This project is part of Disney’s ongoing innovative research process, […]

By Tim Manners/Brand X Ventures | Aug 3rd, 2016 | , ,

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